{"product_id":"sony-fe-50mm-f-1-2-gm-sel50f12gm","title":"Sony FE 50mm F\/1.2 GM (SEL50F12GM)","description":"\u003ch3\u003eSony FE 50mm F\/1.2 GM Lens (SEL50F12GM)\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eOverview:\u003c\/strong\u003e The \u003cstrong\u003eSony FE 50mm F\/1.2 GM (SEL50F12GM)\u003c\/strong\u003e lens is a flagship standard prime lens from Sony’s \u003cstrong\u003eG Master (GM)\u003c\/strong\u003e series, specifically designed for full-frame E-mount cameras. Featuring an ultra-fast \u003cstrong\u003ef\/1.2 maximum aperture\u003c\/strong\u003e, this lens offers exceptional low-light performance and stunning depth of field control, making it an ideal choice for portrait, event, and low-light photography. With its advanced optical design and superior build quality, the SEL50F12GM provides outstanding image quality and versatility.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUltra-Fast 50mm Focal Length:\u003c\/strong\u003e The \u003cstrong\u003e50mm focal length\u003c\/strong\u003e delivers a natural perspective, perfect for various photography styles, including portraits, street photography, and landscapes. It provides a versatile field of view that is both flattering and practical.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eRemarkable f\/1.2 Maximum Aperture:\u003c\/strong\u003e The \u003cstrong\u003ef\/1.2 maximum aperture\u003c\/strong\u003e enables extraordinary low-light performance, allowing you to shoot in darker environments while achieving a beautifully shallow depth of field. This capability enhances subject isolation and produces stunning bokeh effects.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eG Master Optical Excellence:\u003c\/strong\u003e With \u003cstrong\u003e13 elements in 10 groups\u003c\/strong\u003e, including \u003cstrong\u003etwo XA (extreme aspherical) elements\u003c\/strong\u003e and \u003cstrong\u003eone ED (Extra-low Dispersion) element\u003c\/strong\u003e, this lens minimizes aberrations and delivers exceptional sharpness and contrast across the entire image frame.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSuperior Bokeh Quality:\u003c\/strong\u003e The \u003cstrong\u003e11-blade circular aperture\u003c\/strong\u003e creates a smooth and aesthetically pleasing bokeh, making it ideal for portraiture and any scenario where background separation is key.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFast and Silent Autofocus:\u003c\/strong\u003e The lens features \u003cstrong\u003edual linear motors\u003c\/strong\u003e for rapid and precise autofocus performance, ensuring quick subject acquisition. Its silent operation makes it suitable for video recording as well.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDurable and Weather-Sealed Construction:\u003c\/strong\u003e Built to withstand challenging conditions, the lens features a \u003cstrong\u003edust and moisture-resistant design\u003c\/strong\u003e, allowing for reliable performance in various environments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFocus Hold Button \u0026amp; AF\/MF Switch:\u003c\/strong\u003e The \u003cstrong\u003efocus hold button\u003c\/strong\u003e allows for quick focus locking on a subject, while the \u003cstrong\u003eAF\/MF switch\u003c\/strong\u003e enables easy toggling between autofocus and manual focus, enhancing shooting convenience.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eNano AR Coating:\u003c\/strong\u003e Sony’s \u003cstrong\u003eNano AR Coating\u003c\/strong\u003e effectively reduces flare and ghosting, providing enhanced contrast and clarity, particularly in backlit situations or high-contrast lighting.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSpecifications:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFocal Length:\u003c\/strong\u003e 50mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Aperture:\u003c\/strong\u003e f\/1.2\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Aperture:\u003c\/strong\u003e f\/16\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLens Mount:\u003c\/strong\u003e Sony E-mount\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat Compatibility:\u003c\/strong\u003e Full-frame and APS-C (75mm equivalent on APS-C)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptical Design:\u003c\/strong\u003e 13 elements in 10 groups (including 2 XA elements and 1 ED element)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMinimum Focus Distance:\u003c\/strong\u003e 1.64 feet (0.5 meters)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaximum Magnification:\u003c\/strong\u003e 0.16x\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDiaphragm Blades:\u003c\/strong\u003e 11, rounded\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImage Stabilization:\u003c\/strong\u003e No\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFilter Size:\u003c\/strong\u003e 72mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 3.07 x 4.05 inches (77 x 102 mm)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight:\u003c\/strong\u003e 24.5 oz (695g)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIncluded in the Box:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eSony FE 50mm F\/1.2 GM Lens (SEL50F12GM)\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eLens hood (ALC-SH159)\u003c\/li\u003e\n\u003cli\u003eFront lens cap (ALC-F72S)\u003c\/li\u003e\n\u003cli\u003eRear lens cap (ALC-R1EM)\u003c\/li\u003e\n\u003cli\u003eSoft carrying case\u003c\/li\u003e\n\u003cli\u003eWarranty information\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003cp\u003eThe \u003cstrong\u003eSony FE 50mm F\/1.2 GM Lens\u003c\/strong\u003e is an outstanding option for photographers and videographers looking for a high-quality standard prime lens that excels in both optical performance and versatility. Its ultra-fast aperture, exceptional sharpness, and beautiful bokeh make it perfect for a wide range of applications, including professional portraiture and creative photography. Whether you're a seasoned pro or an enthusiastic hobbyist, this lens will elevate your photography experience to new heights.\u003c\/p\u003e","brand":"Sony","offers":[{"title":"Brand New \/ Sealed Box \/ Full Warranty \/ 027242922990 \/ SEL50F12GM","offer_id":44170114498780,"sku":"B08Z4HVBXC","price":1274.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0515\/6900\/0607\/files\/sony-fe-50mm-f-1-2-gm-sel50f12gm-brand-new-sealed-box-full-693.webp?v=1781812112","url":"https:\/\/norwich-cameras.co.uk\/products\/sony-fe-50mm-f-1-2-gm-sel50f12gm","provider":"Norwich Cameras","version":"1.0","type":"link"}